Cole Swindell performs at Bayou country Superfest in ~ LSU"s Tiger stadium in2016. (Brianna Paciorka Photo)
Cole Swindell performs throughout Bayou country Superfest held at LSU"s Tiger stadium on Saturday, may 28, 2016. (Brianna Paciorka Photo)
Cole Swindell performs during Bayou country Superfest hosted at LSU"s Tiger stadium on Saturday, may 28, 2016. (Brianna Paciorka Photo)
Cole Swindell performs throughout Bayou nation Superfest hosted at LSU"s Tiger stadion on Saturday, might 28, 2016. (Brianna Paciorka Photo)
Cole Swindell, right, performs "You have to Be Here" at the 51st yearly Academy of nation Music Awards at the MGM grand Garden Arena on Sunday, April 3, 2016, in ras Vegas. (Photo by Matt Sayles/Invision/AP)
Early in his career together a Nashville, Tennessee, songwriter, Cole Swindell was lumped in with other “bro country” plot who preferred baseball caps to cowboy hats and crafted frat-worthy singalongs about drinking and the female form. The he spent his artistic formative years under the mentorship the bro-country megastar Luke Bryan just bolstered that image.
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So an ext than a few folks were surprised through “You must Be Here,” the title track and very first single native Swindell’s 2nd album. Exit in so late 2015 and also co-written by Swindell and also Ashley Gorley, the piano-driven ballad was clearly not a party song.
Instead, together the song’s poignant video clip made clear, Swindell plan it as a remembrance of his father, william Swindell, who was fatally hurt on Sept. 2, 2013, once a truck on i beg your pardon he was working fell on him. The video opens through a clip the Cole top top the phone with his dad in July 2013, share the good news that his recently signed record deal with Warner Music Nashville. Later, Swindell is seen crying in ~ his father’s gravesite.
“You need to Be Here” resonated v listeners. It got to No. 1 top top the nation charts and also earned Swindell a favorable creative reassessment that framed subsequent hits “Middle the a Memory,” “Flatliner” and, especially, “Break up in the End,” from his 3rd album, “All that It.”
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Swindell grew up in Georgia and also attended Georgia southern University, the same college Bryan previously attended. Additionally like Bryan, he was a member of Sigma Chi. As soon as Bryan saw his alma mater’s campus because that a show, Swindell met him in ~ the Sigma Chi fraternity house.
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He finished up walking to work for Bryan, marketing merchandise at concerts and also writing songs. He created or co-wrote a slew that songs for Bryan, consisting of “Roller Coaster,” “In Love through the Girl,” “Beer in the Headlights” and “Just a Sip.”
He likewise penned hits with various other artists, consisting of Florida Georgia line (“This Is just how We Roll”) and Thomas Rhett (“Get Me several of That”).
He crossed over together a demonstrate himself v the independent single “Chillin’ It.” that single’s success caused the record address Warner Music, and also that celebratory phone call with his dad.
Six main later, the an elderly Swindell to be dead. His son discovered himself grieving through what need to have been among the most exciting and happiest time of his professional life.
Cole Swindell performs "You need to Be Here" at the 51st yearly Academy of nation Music Awards at the MGM grand Garden Arena on Sunday, April 3, 2016, in ras Vegas. (Photo by Matt Sayles/Invision/AP)Matt Sayles
He again walk on the road with Bryan but this time as an opening act. During a songwriting conference aboard Swindell"s tourism bus in the parking many Gillette Stadium outside Boston, collaborator Gorley suggested the track title “You must Be Here.”
In interviews, Gorley has actually said he at first wrote those indigenous in a text to his daughter, who he wished could be on hand to experience the excited of a stadion concert. However Swindell handle the heat differently: as a bittersweet acknowledgement the he no able come share and also enjoy his success v his father.
The chorus asserts, “It"s among those moment that"s acquired your surname written anywhere it/And you understand that if I had just one great it"d be that you didn"t need to miss this/You should be here.”
The lyrics accommodate Swindell’s and also Gorley’s an extremely different inspirations, but additionally lend themselves to many other interpretations. Swindell detailed its universality in an interview through the Tennessean newspaper just prior to the song’s release in December 2015.
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“There’s all kinds that ways people can’t be together,” Swindell said. “I think this song can touch people and also I desire them to have actually it for the holidays. If they can not be with the ones they love, i hope this song renders them think that them.”
The song’s video made clear that Swindell was thinking of in the song. Triumphant moments from his career ascent, including winning brand-new artist that the year at the 2015 Academy of country Music Awards, space intercut v scenes the Swindell returning to Glennville, Georgia, because that the an initial time since his father’s funeral. The tears the sheds in ~ the cemetery room genuine.
“I wanted this song and video clip to be as powerful as it could,” that told the Tennessean. “I’ve constantly wanted to relax a song that might actually touch who and assist them with a difficult time. Ns was thinking, ‘Wow, this is that song." getting to shoot this video, i was the town hall a rough cut of it, I started thinking, "Maybe this tune is to assist me."”